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雅思寫作滿分范文關(guān)于廣告利與弊及其題目講解

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雅思寫作高分范文能夠讓考生有效學(xué)習(xí)遣詞造句的技巧,還能擴展詞匯量。對于基礎(chǔ)薄弱的考生而言,背誦高分范文也是一個不錯的選擇。除了能夠快速提高語法的運用能力之外,還能積累大量的好詞好句。今天小站君為大家?guī)韽V告利與弊的雅思寫作高分范文和解題思路。希望能夠幫助到大家。

雅思寫作題目:Advertising encourages consumers to buy inquantity rather than promoting in quality. Do you agree or disagree?

雅思寫作題目講解

廣告出題種類兩種,一種為大范圍的(易寫),如廣告的好與壞;一種為考察細節(jié)的(難寫),如來自競爭公司的廣告對消費者的影響,而此次考試屬于后者。所以大家要加強審題練習(xí)。

雅思寫作范文:

To what extent do you agree or disagree with the followingstatement?Advertising usually encourages consumers to buy a product or servicein quantity rather than promoting its quality.Give reasons for your answer andinclude any examples from your own knowledge or experience.

你在多大程度上同意或不同意下面的說法?廣告通常鼓勵消費者大量購買產(chǎn)品或服務(wù),而不是提高其質(zhì)量。給出你回答的理由,并舉出任何來自你自己的知識或經(jīng)驗的例子。

Advertising is the life of trade as suppliers want to sellthings in quantity; however, the success or failure of every advertisementeventually depends on the quality of a product or service. It may be said thata bad investment is going for quantity over quality, without being aware thatcustomers are becoming more careful with their wallets, especially with thesluggish economy right now. While quality sounds hard to define, you know thatit is quality rather than quantity that matters.

廣告是貿(mào)易的生命,因為供應(yīng)商想大量銷售商品;然而,每個廣告的成功與否最終取決于產(chǎn)品或服務(wù)的質(zhì)量。可以說,一個糟糕的投資是追求數(shù)量而不是質(zhì)量,而沒有意識到消費者正在更加小心他們的錢包,特別是現(xiàn)在經(jīng)濟不景氣。雖然質(zhì)量聽起來很難定義,但重要的是質(zhì)量而不是數(shù)量。

The greatest thing to be achieved in advertising isbelievably, and nothing is more believable than the product itself. So, themost powerful element in advertising is the truth, not half lying. For example,a huge advertising campaign will make a bad product fail faster because it willcertainly get more people to know that it is bad.


廣告所能達到的最大成就是可信性,沒有比產(chǎn)品本身更可信的東西了。所以,廣告中最有力的因素是事實,而不是半謊言。例如,一場大規(guī)模的廣告活動會使一個糟糕的產(chǎn)品更快地失敗,因為它肯定會讓更多的人知道它是壞的。

Although advertising is the most effective way to encouragemass consumption, particularly if the goods are cheap and worthless, thebitterness of poor quality is remembered long after the sweetness of lowpricing is forgotten. In a certain way, quality is like cooking, and you cannotfake good quality any more than you can fake a good meal.


雖然廣告是鼓勵大眾消費最有效的方法,特別是如果商品便宜且毫無價值的話,但人們在忘掉低價的甜蜜之后很久就會記住質(zhì)量差的苦澀。在某種程度上,質(zhì)量就像烹飪,你不能偽造好質(zhì)量比你可以假裝一頓美餐。

In conclusion, just because quality is more important thanquantity, it does not mean that advertising does not play a decisive role ininfluencing the public mind. The point is that consumers have now become moreprudent in spending behaviors and hence are no longer as penny-wise andquality-foolish as before. In all events, suppliers should continue investingin advertising their quality products because, if they stop advertising to savemoney, it would be as stupid as stopping the clock to save time.

總之,僅僅因為質(zhì)量比數(shù)量更重要,并不意味著廣告在影響公眾心態(tài)方面沒有起到?jīng)Q定性的作用。關(guān)鍵是,消費者現(xiàn)在在消費行為上變得更加謹慎,因此不再像以前那樣精打細算、質(zhì)量愚蠢。無論如何,供應(yīng)商應(yīng)該繼續(xù)投資于為他們的優(yōu)質(zhì)產(chǎn)品做廣告,因為如果他們停止做廣告以節(jié)省金錢,那就像停止做鐘表以節(jié)省時間一樣愚蠢。

以上就是小站君帶來廣告利與弊的雅思寫作高分范文和解題思路,考生可以結(jié)合實際水平進行學(xué)習(xí)。更多雅思寫作高分范文,請持續(xù)關(guān)注本站。

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